Pfaff’s new Creative Icon was launched at yearly convent. Mårten Rittfeldt, part owner and Creative Director at Zenit Design, did a talk for the launch of the so called “best machine in the world” – Pfaff’s latest collaboration with Zenit Design, the sewing machine Creative Icon. Designed by Zenit Design.
Pfaff’s yearly convent was this time organized in Las Vegas for over 700 resellers. The launch of their latest sewing machine Creative Icon, and the fact that the company have been around for 155 years were the highlights of the event.
Zenit Design’s part owner Mårten Rittfeldt, the one in the middle in the picture together with Pfaff staff members Bob Carlson (to the right) and Rasmus Stenbacken (to the left), was there to talk about the design perspective of their best machine so far. With a 360 degree design Creative Icon is made to look fantastic from every angle, and also give the user maximal function during all times.
Watch a clip from the convention here!